The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry
Gill Davies, Richard Balkwill
The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally. Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.
หมวดหมู่:
ปี:
2011
ฉบับพิมพ์ครั้งที่:
1
สำนักพิมพ์:
Kogan Page Publishers
ภาษา:
english
จำนวนหน้า:
320
ISBN 10:
0749462582
ISBN 13:
9780749462581
ไฟล์:
PDF, 1.49 MB
IPFS:
,
english, 2011
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